Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications (or just ‘web apps’) electronic businesses, and social network services. We have developed e-commerce, health, hotel, travel, real estate, e-newspaper, school & NGO websites. We develop web based application and one is MPLADS online application for Member of Parliament.
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.
SEO is the process of improving the visibility of a web site or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO is an ongoing process where different activities are involved on a daily basis. It involves onpage and offpage activities. Onpage activities are the refinement of the website by using different title tags, Meta tags, redirection, etc for the search engine to get crawled and get the exact keywords that are defined. Offpage activities involve directory submission, link exchange, forum posting, etc to different website to improve the visibility of the website.
Google AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.
The increase in popularity of social networking is on a constant rise, most of the internet users are engaged in social networking websites like Facebook, Twitter, Instagram etc. They reveal their interest by joining different community in the social networking sites and are good to target them as customers. Social media marketing programs usually centre on efforts to create content that attracts attention, generates online conversations, and encourages readers to share it with their social networks.
Content is king and we ensure your web presence rules the roost. Our experienced and effective content writers leverage your ideas, products and services for maximum brand recognition and loyalty. SEO is our forte and we persistently push your presence in the crowded clutter of the web. We also offer the services of our graphics team to create beautiful and informative brochures, catalogues, flyers, mailers and press releases. In addition, how can we forget the indispensable utility of blogs, forums and social bookmarking to spread the word? – We offer attractive packages for blog writing, forum postings and social bookmarking as well.